Convenience-store operator 7-Eleven Inc. is telling franchises to pull a high-caffeine drink from its shelves because of the product's name: Cocaine.
The company acted after getting complaints from parents of teens, who are a big part of the drink's target audience.
"Our merchandising team believes the product's name promotes an image which we didn't want to be associated with," said Margaret Chabris, a spokeswoman for 7-Eleven...more
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